Vijay, a failed however proficient movie director begins promoting Kondapalli toys made by his sculptor mother and father to make a dwelling. He falls in love with Hassini, the daughter of a wealthy landlord and a businessman Natural Venkataramana, who will get livid when he involves know Hassini’s relationship with Vijay. When Munikonda affords Vijay an opportunity to direct, Vijay lands in determined state of affairs to show himself to win over his dream, love and life.
